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Augmented Reality E-Commerce Tech Firm Lands Another SaaS Customer
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This development moves the Canadian company closer to profitability.

NexTech AR Solutions Corp. (NTAR:CSE; NEXCF:OTCQB) announced in a news release it entered an agreement to ARitize six types of Touchstone Home Products' furnishings.

Through its ARitize software-as-a-service platform, the tech firm will convert two-dimensional renderings of Touchstone's online showroom merchandise into augmented reality-enhanced, three-dimensional versions for experiential viewing. For example, online shoppers will be able to see the TV lift cabinet or electric fireplaces from every angle and zoom in for an up-close look at the construction quality.

"NexTech's browser-based technology eliminates the gap online shoppers feel between themselves and the product, allowing them to effectively try or place the product in their home before they buy it," the release noted.

"I am pleased that we are continuing to execute on our business plan of signing up customers to our SaaS subscription platform for our webAR e-commerce solutions, as every customer we sign up brings us one step closer to profitability," said Evan Gappelberg, CEO of NexTech. "Our webAR product images and rotation capabilities are the best on the market and will enable buyers to fully examine and understand the product before they buy, similar to how they would experience in-store shopping. We're excited to help Touchstone provide its customers with a one-of-a-kind immersive eCommerce experience."


1) Doresa Banning compiled this article for Streetwise Reports LLC and provides services to Streetwise Reports as an independent contractor. She or members of her household own securities of the following companies mentioned in the article: None. She or members of her household are paid by the following companies mentioned in this article: None.
2) The following companies mentioned in this article are billboard sponsors of Streetwise Reports: NexTech AR. Click here for important disclosures about sponsor fees. As of the date of this article, an affiliate of Streetwise Reports has a consulting relationship with NexTech AR. Please click here for more information.
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