Sproutly Canada Inc. (SPR:CSE; SRUTF:OTCQB) announced in a news release that it plans to expand its CALIBER brand for the cannabis connoisseur to include premium cannabis oil products utilizing its BioNatural Oil.
The first product in the line to be offered will be oil capsules, each of which will deliver 5 milligrams of THC cannabis. They will be sold in quantities of 30 in child-resistant jars.
"Unlike traditional extraction methods that use unnatural chemical solvents, BioNatural Oil is a naturally derived, strain-specific oil that delivers a whole plant experience in oil and edible formats," the release explained. It is produced through Sproutly's proprietary aqueous phytorecovery process.
"CALIBER has been carefully curated with the cannabis connoisseur in mind. The unique benefits of BioNatural Oil, combined with high quality flower grow and genetics, is a perfect extension for the CALIBER brand," said Melise Panetta, vice president of marketing and sales. "The cannabis connoisseur is looking to enjoy the full scope of the strain’s effects, which is a higher quality experience vs limited scope effects delivered by traditional extracted oils and distillate products."
Sproutly also intends to launch a CALIBER brand campaign after it receives its sale license. The purpose is to educate and inform consumers and retailers about the products and brand.
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