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Media Stock Setting Up For a Record 2024, Analyst Says
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QYOU Media is setting up for a record 2024, noted an Atrium Research report.

On March 27, 2024, Atrium Research analyst Nicholas Cortellucci published a report on QYOU Media (QYOUF:OTCMKTS;QYOU:TSXV), discussing the company's recent updates in its Connected TVs (CTVs) business and its outlook for 2024.

QYOU Media announced the launch of two new CTV channels, QToonz and RDC Movies, and a distribution agreement with ZEASN. 

Cortellucci reported, "QYOU Media India now has seven free ad-supported channels on CTVs which drive revenue growth based on leveraging deep advertiser relationships with global brands."

Record Quarter for QYOU USA

In his report, Cortellucci highlighted that "QYOU USA is currently having its best quarter in company history as it bounces back from the Hollywood strike."

The influencer marketing business is gaining traction with major brands, positioning QYOU for rapid growth in 2024 and beyond, Cortellucci pointed out.

Upcoming Catalysts

Cortellucci shared some upcoming catalysts for QYOU. More financial results will be coming out next quarter. The company is also currently growing its news channels and partnerships. 

There may also be increased growth from QYOU's gaming business, Cortellucci stated.


The report concluded that QYOU Media is well-positioned for a record 2024, driven by the growth in its influencer marketing business and the increasing adoption of Connected TVs in India.

Cortellucci wrote that he would be maintaining a BUY rating on QYOU Media with a target price of CA$0.15 per share.

Cortellucci noted, "QYOU currently trades at 0.6x/0.5x 2024E/2025E sales compared to its peers at 1.0x/0.9x." The analyst expects the stock to re-rate once the company reaches profitability, which is anticipated in Q4/24."

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Disclosures for Atrium Research, QYOU Media, March 27, 2024

Analyst Certification Each authoring analyst of Atrium Research on this report certifies that (i) the recommendations and opinions expressed in this research accurately reflect the authoring analyst’s personal, independent and objective views about any and all of the designated securities discussed (ii) no part of the authoring analyst’s compensation was, is, or will be, directly or indirectly, related to the specific recommendations or views expressed in the research, (iii) to the best of the authoring analyst’s knowledge, she/he is not in receipt of material non-public information about the issuer, (iv) the analyst does not own common shares, options, or warrants in the company under coverage, and (v) the analysts adhere to the CFA Institute guidelines for analyst independence.

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