AI Financial Agent Co. With Payments Platform Finds Growth in US Auto Dealer Deal

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1. Ownership and Share Structure Information

The information listed above was updated on the date this article was published and was compiled from information from the company and various other data providers.

The FUTR Corp.'s (FTRC:TSX; FTRCF:OTC; QA20:FSE) FUTR Payments unit has entered into an agreement with Feenix Payment Systems to bring Feenix's service-department payment technology and forgivable working-capital option to U.S. automobile dealers, according to a July 15 release.

FUTR currently works with more than 180 active dealers, concentrated largely in New York, and said it anticipates significant expansion of that network over the next several quarters. The new offering supports service-department billing and complements FUTR Payments' existing program, which helps vehicle purchasers accelerate repayment of their auto loans. FUTR views the automotive sector as an important source of new users for its FUTR Agent App. Feenix's investment affiliate has also made a strategic investment through the arrangement.

The collaboration gives participating dealerships flexible capital intended to strengthen cash flow, opportunities to increase finance-and-insurance revenue through FUTR Payments, and newer payment-processing technology through Feenix's preferred point-of-sale vendor network, the release said. Dealers can retain their established FUTR Payments contacts while adding growth resources without interrupting their current operations.

"Dealerships are cash-intensive businesses, and working capital is a constant pressure point for our dealer network," FUTR Corp. Chief Executive Officer Alex McDougall said. "This partnership gives our dealers an attractive working capital solution where principal can be forgiven just by running their business as they have been, new point-of-sale hardware is provided at no incremental cost and a new way to bring their customers into the FUTR Agent App is created. Everyone in this partnership is growing the same relationship together."

FUTR will remain responsible for bringing on dealers, onboarding and training them, and managing their accounts for FUTR Payments, the release said. Feenix will supply the payment-processing foundation, working capital, and upgraded point-of-sale equipment available through its vendor relationships. The Feenix processing component accompanies the working-capital offering, but dealers that decline it may continue using FUTR Payments without changing their current payment processor.

"This partnership lets Feenix do more than process payments for FUTR's dealer network; it lets us help fund their growth," Feenix Payment Systems CEO Keith Lee said. "A working capital solution that dealers repay through business they are already doing, backed by new point-of-sale hardware, is exactly the kind of partnership we want with our merchants. We are excited to build this together with FUTR."

Richard Graub, head of sales at FUTR Payments, added, "Dealers have consistently asked us for solutions that go beyond traditional F&I products. This partnership delivers exactly that. By combining FUTR Payments with Feenix's forgivable working capital and payment processing capabilities, we're helping dealerships improve cash flow, increase F&I profitability and simplify their day-to-day operations — all while continuing to provide exceptional value to their customers."

Details of the Arrangement

FUTR Payments allows dealerships to present customers with a biweekly payment option during the finance-and-insurance process, FUTR said. The company facilitates loan payments from a customer's bank account to the auto lender, helping customers reduce interest expense and organize repayment more effectively. The program also produces added revenue for dealerships and, in many cases, members of their finance teams; they generally receive that revenue share during the nine months after enrollment.

FUTR Payments is a key channel for FUTR Agent App growth, drawing consumers in from the dealership network. Each customer who joins FUTR Payments enrolls through the FUTR Agent App or platform, giving FUTR a direct route to expand app usage through routine dealership financing activity. The dealer working-capital and payment platform operates with Feenix's support.

The Feenix working-capital offering gives eligible dealerships access to capital that may be forgiven when they use Feenix payment-processing services, chiefly within their service departments, according to the release. As dealers continue to process payments through Feenix, the company may forgive part or all of the advance over time. Feenix's payments platform operates separately from, while complementing, FUTR Payments.

Under the FUTR-Feenix arrangement, dealerships and their finance-and-insurance managers can elect to receive the revenue share earned from enrolling customers in FUTR Payments at the time of enrollment instead of over the usual nine-month period. The forgivable working-capital program from Feenix finances that accelerated payment.

The partners also expect eventually to send consumer vehicle-service information from Feenix's new point-of-sale systems into each consumer's FUTR Agent App. This would add records and details from routine vehicle servicing, parts purchases, and related transactions, increasing the app's usefulness to consumers.

Feenix's investment arm will make a CA$250,000 strategic investment in connection with the partnership through a non-brokered private placement. It will purchase 1.25 million units at 20 cents each; every unit includes one common share and one warrant exercisable at 50 cents until May 30, 2028. Feenix previously invested CA$250,000 in June 2026, acquiring 1.25 million units at 20 cents each under the same terms, bringing its total strategic investment to CA$500,000.

Analyst: Agreement Adds to Co.'s Value Proposition

According to an updated note by Research Capital Corp. Analyst Greg McLeish on July 16, the agreement broadens FUTR's dealership platform beyond consumer auto-loan payments by adding dealer working capital, payment processing, point-of-sale technology, and planned consumer-data connectivity to FUTR's offering.

"We believe the partnership materially strengthens FUTR's value proposition to auto dealerships by broadening its commercial relationship beyond the finance office while further embedding the Company within day-to-day dealership operations," McLeish wrote while maintaining his Speculative Buy rating with a CA$3 per share target price. "Importantly, the agreement is supported by a CA$500,000 strategic investment from Feenix, reinforcing the long-term alignment between the two organizations."

The news follows solid commercial progress reported earlier this month. FUTR signed 51 dealership rooftops in the second quarter of 2026, comprising 15 new dealers and 36 former dealers that returned after the rollout of Payments 2.0, the note said. Along with 22 new dealership agreements announced in the first quarter, FUTR has signed 73 rooftops so far this year and expanded its active dealer base beyond 180 locations.

"We believe this should strengthen dealer retention while increasing the strategic value of the dealership channel," McLeish noted.

The Feenix relationship broadens FUTR's dealer ecosystem by supplying participating dealerships with capital, payment-processing capabilities, point-of-sale infrastructure, and future consumer-data integration, the analyst said. These additions take the relationship beyond customary finance-and-insurance products.

"FUTR signed 51 dealership rooftops during Q2 2026, including 15 net new dealerships and 36 legacy dealer reactivations, bringing the year-to-date total to 73 rooftops," McLeish wrote. "We believe the return of legacy dealers provides strong validation that Payments 2.0 has materially improved dealer onboarding and customer conversion."

The dealer network also supports FUTR's longer-term platform strategy because each consumer who enrolls through FUTR Payments may become a FUTR Agent App user, the analyst said. This creates further potential across FUTR Planning, insurance, future AI-enabled financial services, and consent-based consumer data. McLeish said the firm believes the the expanding dealer base is becoming FUTR's principal customer-acquisition channel and is increasing the lifetime value of every customer relationship.

"We assign CA$1.81 per share to FUTR's core platform (DCF, 15% WACC, 2% terminal growth) and CA$1.08 per share to the discounted value of its FUTR token reserve (20% discount rate, CA$1.53 forecast token price)," he said. "The result is a high-conviction opportunity at the intersection of consumer data, tokenized incentives, and privacy-first infrastructure."

The Catalyst: Helping Consumers Organize Payments

U.S. consumers ended 2025 with US$1.68 trillion in outstanding vehicle debt, including conventional loans and leases, according to an analysis from The Century Foundation and consumer advocacy organization Protect Borrowers that CNBC received exclusively. According to a May 6 report by Annie Nova for the site, the total represents a 37% rise from late 2018, when auto debt stood at US$1.23 trillion, underscoring the growing financial burden facing drivers and the potential value of tools such as FUTR Payments that can help consumers organize and manage loan repayment.

The groups found that nearly 86 million Americans — roughly one in four — have unpaid auto-loan or lease balances. As more households carry these obligations, straightforward payment-management options can help consumers keep track of their vehicle financing and make informed decisions about their budgets.

The average amount borrowed for an auto loan reached US$33,519 at the end of 2025, up from US$24,782 in the fourth quarter of 2018, the research found. Typical monthly payments also rose to more than US$680 from US$506 over the same period. FUTR Payments can help simplify this experience by providing consumers with a structured way to manage payments and potentially reduce the interest paid over the life of their loans.

“People are seeing more and more of their paychecks eaten by their car payments,” said Angela Hanks, chief of policy programs at The Century Foundation, according to the CNBC report.

The global AI market was worth US$390.9 billion in 2025 and is expected to rise from US$539.5 billion in 2026 to US$3.5 trillion by 2033, representing a 30.6% CAGR, according to Grand View Research. North America held a 35.5% market share in 2025 as companies rapidly adopted generative and agentic AI, making the technology a core part of business infrastructure.

Companies are deploying generative and multimodal AI across content creation, customer support, software development, design, health care, retail, and supply chains. Advances in large language models, diffusion models, AI infrastructure, and specialized hardware are improving accuracy and context while supporting growth in manufacturing AI, drug-discovery AI, and AI chips.

Agentic AI describes systems that can establish goals, plan work, and carry out actions with limited human oversight. The enterprise agentic AI market could grow from US$2.58 billion in 2024 to US$24.50 billion by 2030, a 46.2% CAGR from 2025 through 2030, Grand View said.

"The demand for automation and efficiency is a primary driver for adopting agentic AI," the report said. It added that growing data volumes are accelerating adoption because these systems can rapidly assess large datasets and deliver insights that support faster, better-informed decisions.

Ownership and Share Structure¹

Approximately 23% of the company is owned by management and insiders. The remainder is held by retail investors.

The company's market cap on July 16 was CA$27.18 million with 151.17 million shares outstanding. It trades within a 52-week range of CA$0.16 and CA$0.42.

Common Questions From Investors

What did FUTR announce? FUTR Payments, a unit of The FUTR Corp. (FTRC:TSX; FTRCF:OTC; QA20:FSE), entered into an agreement with Feenix Payment Systems to bring Feenix's service-department payment technology and a forgivable working-capital option to U.S. auto dealers, according to a July 15 release. Feenix's investment affiliate also made a strategic investment as part of the deal.

What is FUTR Payments? It lets dealerships offer customers a biweekly payment option during the finance-and-insurance (F&I) process. FUTR facilitates loan payments from the customer's bank account to the auto lender, helping customers reduce interest expense and organize repayment, while generating added revenue for the dealership and, often, its finance team — typically paid as a revenue share over the nine months after enrollment.

What does the analyst say? Research Capital's Greg McLeish maintained a Speculative Buy rating and a CA$3 per share target (July 16), saying the partnership "materially strengthens FUTR's value proposition to auto dealerships" by extending the relationship beyond the finance office and further embedding FUTR in day-to-day dealership operations.

How fast is FUTR's dealer network growing? FUTR signed 51 dealership rooftops in Q2 2026 (15 new dealers and 36 returning after the Payments 2.0 rollout), on top of 22 in Q1, for 73 year-to-date, and has expanded its active base beyond 180 locations, concentrated largely in New York.